Existing market:
After interviewing three more students about how I should expand upon my company, the feedback that I got was valuable. After describing how my program would work, and the business plan for it, all three were pretty impressed with the idea. The feedback that I got when asking about my next venture went along the lines of creating a platform that had various club meetings and activities. The three students enjoy clubs and think more people would be involved if there was a website they could go to and find a list of clubs and meeting times and places.
New market:
For my new market, instead of looking at college students, I chose to look at the working-class. They said they don't need a program that uploads syllabuses and only followed their work schedules, but once I started to ask about work deadlines I found that all of the three people I interviewed admitted to not keeping a list of work deadlines, and had on occasion been late on a project or task. If I could alter my program to be able to upload emailed deadlines onto the calendar than this product would work to help this group as well.
Hey Ethan!
ReplyDeleteI took a different approach to this assignment and decided against interviewing people and just answered the questions based off my past interviews and my gut instincts. I agree with your new market being the working -class. Like I said in a previous comment, individuals will need to schedule their lives so if you could tailor the app to work for multiple events, you could potentially go very far.